March Madness and Advertising: Use of NCAA Trademarks (2023 Update – Part 2)
Broadcast Law Blog
MARCH 10, 2023
Yesterday, I wrote about the history of the NCAA’s assembling of the rights to an array of trademarks associated with this month’s basketball tournament. Activities that May Result in a Demand Letter from the NCAA The NCAA acknowledges that media entities can sell advertising that accompanies the entity’s coverage of the NCAA championships.
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