The Myth of Fingerprints: How Lawyers Get High Touch Customer Service Wrong
NCBA Law Practice Management Blog
APRIL 7, 2024
Whenever I talk to law firms about employing automation for customer service – especially in the context of law firm intake – the attorneys usually push back by saying that they don’t want to automate anything, since they prefer ‘high touch’ customer service. Sometimes, touchless is better than ‘high touch’ – we can show you how.
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