As The Golden Super Bowl Approaches, Be Aware of The NFL’s Efforts to Protect Its Golden Goose from Unauthorized Ads and Promotions
Broadcast Law Blog
JANUARY 21, 2016
With the Super Bowl fast approaching, broadcasters and other media companies are planning advertising and promotions around the big game. Here is some advice to broadcasters from Mitchell Stabbe , a lawyer from my firm who has spent over 30 years counseling businesses on trademark issues, about legal cautions to consider in finalizing your plans: In addition to the monies it receives annually for the right to broadcast the Super Bowl, the NFL receives more than $1 billion in income from licens
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