The Biglaw Recession Playbook
Above The Law
JUNE 17, 2022
How to ride the bear and make sure your firm will survive a market downturn. The post The Biglaw Recession Playbook appeared first on Above the Law.
marketing-playbook 
5 Essential Lessons I Learned From GitLab’s Marketing Playbook
The Process Street
DECEMBER 18, 2020
So when I was given the opportunity to check out GitLab’s marketing playbook, I jumped at it. In this article, I’ll list the five most important lessons I learned from GitLab’s marketing playbook: What is a marketing playbook? Marketing lessons from GitLab. Key marketing takeaways.
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As Thomson Reuters Expands Casetext CoCounsel, the AI Legal Assistant, to Canada and Australia, It Provides Details on U.S. Growth
LawSites
FEBRUARY 20, 2024
Now, as it expands into new markets, we get details on its adoption to date. “Bringing CoCounsel Core to markets that until now haven’t had access to professional-grade AI is a tremendous accomplishment as we approach the one-year anniversary of CoCounsel’s debut, and just three months after launching CoCounsel Core in the U.S.
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Author Spotlight: The Law Firm Client Service Interview Playbook
LawTechnologyToday
JANUARY 24, 2022
You can find all of the Division’s books in the four core areas of management, marketing, finance, and, of, course, technology here. What problem faced by lawyers does The Law Firm Client Service Interview Playbook solve/address? Our playbook bridges what we like to call the “knowing/doing gap.”.
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Purdue Pharma Wins Immunity Through Bankruptcy Plan
The Crime Report
SEPTEMBER 2, 2021
Nine states and a branch of the Justice Department objected to the terms of the settlement, arguing that the Sacklers encouraged the marketing and sale of OxyContin by downplaying the addictive potential, a playbook adopted by other drug companies as communities became inundated with billions of pills.
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As It Opens Commercial Availability in the U.S., LegalOn Releases GPT-Powered Contract-Editing Tool ‘AI Revise’
LawSites
APRIL 24, 2023
market , offering limited early access to its product to select users and organizations. “This all comes off of the shelf — no implementation, no playbook required.” “You don’t need a playbook. Lewis said that a problem with playbook-based editing is that it just swaps one clause for another.
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Is Your Website Generating Enough Leads?
Attorney at Work
APRIL 22, 2022
After all, you went to school to get a law degree — not a degree in digital marketing. If your practice already has a digital marketing plan that’s attracting visitors to your site, great! According to Speakeasy Marketing, the average solo lawyer or small law firm gains around 4.73 Benchmarking Your Website Lead Generation.
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With the Mission of Turning Contracts into Data, TermScout Raises $5M in Seed Funding
LawSites
MAY 5, 2022
That data, in turn, enables users to better analyze and compare their contracts, so that they can see how their contracts compare to the market and whether they align with their own internal criteria. And then it basically says whether this is a balanced contract or not.”.
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Major Japanese Contract Review Company Expands to U.S.; Names Former Ravel Law Founder and LexisNexis Exec Daniel Lewis As CEO
LawSites
DECEMBER 1, 2022
market, where it will launch a period of free early access to its product in January to select users and organizations. market was the next logical step in the company’s expansion, Tsunoda tapped Lewis as U.S. For Lewis, he had been studying the contract review market and had concluded that no company in the U.S.
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Conversion Kit: Convert It Expands Web Marketing Suite to Include Website Development
Attorney at Work
JULY 23, 2021
Other things they’re very, very bad at: web marketing, lead management and (probably) nuclear physics. That’s where web marketing services come in: to bridge that yawning skill gap that attorneys continue to fall into. But, landing pages and PPC represent but a small archipelago on the map of web marketing. What does succeed?
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SKILLS Law KM Webinar Session
The Cloud Court Blog
MARCH 14, 2023
Just a few years ago, you'd be lucky to find one presentation focusing on these topics (emphasis is mine): State of the Market | Innovation Benchmarking Zero to Sixty | Starting a Law Firm Data Team Modern Data Architecture | Surfacing Data for Operations and Analytics Turning Data into Insights | Solving Goodwin’s Growing Data Needs Improve Your Performance (..)
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Practical Law Gets ‘Dynamic’ with New Set of AI, Analytics and Visual Tools
LawSites
JULY 12, 2021
It also provides new tools for comparing content across multiple jurisdictions, analyzing market trends, and planning matters with customizable views of work to be done. The Dynamic Tool Set is designed to enable users to search, explore and visualize this content in new ways and find the most relevant content more quickly.
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Customer Lifecycle Software Stack: 12 Tools to Help You Raise Profits by 75%
The Process Street
OCTOBER 13, 2021
Engagement : Once your customers are aware of you, they’ll start to seek out your marketing content by following you on social media , signing up to your email , checking out your blog, etc. Social media marketing is a useful interruptive marketing style that helps build brand awareness.
Radical Transparency: A Look at GitLab’s Company Culture
The Process Street
JANUARY 20, 2021
Check out the GitLab CE and GitLab EE issue trackers as well as their marketing and infrastructure for a preview. The marketing team at GitLab consists of Corporate Marketing, Revenue Marketing, Strategic Marketing, Demand Generation, and Inbound Marketing.
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AI Can Think and Move Through Work Like a Lawyer. But What Does That Mean for Lawyers?
InHouseOps
MAY 16, 2022
It’s the same sort of place they would’ve otherwise been if they were manually redlining that contract and running their playbooks. AI then runs them against the customer’s playbook, risk ratings, and intentions around contracting. Can you give us some examples of AI-enabled solutions used now and how successful they are?
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Five Ways That Artificial Intelligence and Machine Learning Are Transforming Legal Practice
Cenza
JUNE 15, 2020
Nonetheless, as AI/ML technologies are beginning to play a significant role in the legal market, it’s important for legal professionals to have a basic grasp on what these technologies are capable of doing and how they are likely to transform legal practice. These AI-powered prediction tools are beginning to find a place in the market.
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Customs and Trade Weekly Snapshot
Customs & International Trade Law
MAY 12, 2023
The 2023 SelectUSA Investment Summit came to a close, marking the largest Investment Summit in SelectUSA history, with 4,900 attendees spanning 83 international markets represented. Update to the U.S. 39, Congressional Review Act legislation that repeals President Biden’s moratorium on duties for applicable entries. Watch here.
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Opportunity in Crisis: Innovative Ways Law Firms Are Stepping Up Client Relationships
Attorney at Work
JUNE 6, 2022
While law firms may not have all the answers — let’s face it, there is no playbook for this — firms that are flexible, agile and innovative can best serve their clients and stand apart from their competition. Mary Che, vice president of marketing, Connell Foley (Roseland, N.J.).
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Aiming to ‘Radically Accelerate’ Contract Negotiations, ‘The Contract Network’ Comes Out Of Stealth Today, Led By Legal Tech Veteran
LawSites
MAY 15, 2023
Wagner said that platform is not designed to compete with the glut of CLM products on the market or everything those products do with regard to the contracts workflow and lifecycle. We think that market data is invaluable.” “You’re asking for an insider trading restriction in this nondisclosure agreement.
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How to Improve ROI of Contract Lifecycle Management Platforms
LawTechnologyToday
JULY 26, 2021
Use cases can range from the seemingly simple to the complex: from repositories to enhanced storage, search and retrieval to complicated end-to-end workflows that encompass automated contract generation, workflow automations, playbooks, enterprise integrations, and powerful analytics. Improve stakeholder alignment to improve user experience.
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Southport Technology Group Use Process Street to Optimize Onboarding Processes
The Process Street
APRIL 6, 2022
Having a culture around playbooks] clearly plays into my interest in Process Street and why I thought it was such a cool useful tool to help move forward as we continue hiring people.” – Trevor Ewen , CEO of Southport Technology Group. Customer onboarding is another SOP Southport Technology Group uses Process Street for.
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Scale: The Three-Step Formula to Grow a $1 Million+ Legal Practice
Attorney at Work
AUGUST 11, 2021
What templates, forms and playbooks can you create to ensure quality and consistency? You’ll need administrative support in areas like client onboarding and marketing, and attorney support, including team members with varying levels of experience, to get the legal work done.
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Making Crypto Available to Everyone
InHouseOps
AUGUST 1, 2022
That’s what I’m doing; meeting with all the department heads, understanding how they’re operating, what are their policies and procedures—from compliance to operations to marketing to sales. Are there parallels to online betting, another market that is expected to expand in the future? I’m a busy boy.
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10 Powerful AI Marketing Tools to Grow Your Business in 2023
The Process Street
SEPTEMBER 15, 2023
The widespread adoption of artificial intelligence (AI) in marketing has reached a pivotal moment. Nowadays, it’s rare to come across any company, regardless of its size, that doesn’t leverage cutting-edge AI marketing tools to better their brand or business’s marketing efforts.
Where Your Litigation Career Path Can Take You
Paralegal Bootcamp
SEPTEMBER 16, 2022
I had never had this role before, and there was no playbook for it. I had a contact in the marketing department because I had done a case study with them about a year before. What does a typical day look like for you as a solutions consultant? That’s something that I’ve had to work to define from day one.
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As the Calendar Turns, Cybersecurity Remains Key Focus of Digital Health Enforcement
FDA Law Blog
JANUARY 5, 2023
In mid-November, FDA collaborated with the MITRE Corporation to publish an update to the Medical Device Cybersecurity Regional Incident Preparedness and Response Playbook. The Playbook is a guide for healthcare delivery organizations to respond to cybersecurity incidents that threaten device function and, potentially, patient safety.
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Systematize Your Business With This Foundr Course from Process Street’s CEO
The Process Street
AUGUST 23, 2021
I’ll give you the platform and the playbook to systemize your business in just 10 minutes per day, all delivered through Foundr’s intuitive learning experience. The course comes carefully prepared with video lessons, playbooks, and an explanation of my proven DIA Method.
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CLM Company SpotDraft Unveils Generative AI Contract Review Add-In for Word (and For A Time It’s Free)
LawSites
OCTOBER 20, 2023
As Udit Misra , product marketing lead, demonstrated to me during a pre-launch briefing, the product has two components: Guides and Ask VerifAI. The analysis that VerifAI performs is based on guidelines that you draft — the equivalent of a contract playbook. VerifAI is a standalone product that requires no other SpotDraft subscription.
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Guest Commentary: A new frontier in (Dutch) climate litigation: Greenwashing advertisements on CO2 compensation
ClimateChange-ClimateLaw
JULY 12, 2022
In this context, the reasoning of the claimants and the ACC will offer valuable inspiration for greenwashing litigation playbooks. The plaintiffs argue that KLM’s misleading greenwashing marketing undermines the urgent action needed to minimize climate catastrophe. The new Dutch climate case on greenwashing in KLM’s CO 2 ZERO campaign.
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4 Customer Success Metrics to Inform Your Product-Led (Expansion) Growth Strategy
The Process Street
AUGUST 2, 2021
This means aligning efforts delivered by teams in engineering , sales , marketing …you name it. – OpenView , The Product Led Growth Playbook. – OpenView , The Product Led Growth Playbook. Hence organizations can save huge sums traditionally spent on scaling sales, marketing, and service efforts.
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Marketing Agency vs. Marketing Consultant: Which is Better for Project Managers?
The Process Street
MAY 14, 2021
Thinking about this within the context of a marketing project, it’s easy to get distracted by those project-related concerns, wondering: “How do I deliver this on time and on budget ?”. When it comes to marketing, don’t focus solely on the “how”; make sure you look at the “who”, too. If that sounds a little vague, let’s get specific.
Ironclad’s AI Contract Redlining Tool ‘AI Assist’ Comes Out Of Beta, New Using GPT-4
LawSites
APRIL 11, 2023
It should also be noted that there are other contract redlining tools on the market that use AI, but not GPT-4. For example, just two weeks ago, I wrote about BlackBoiler’s release of Context AI , which uses AI to redline documents in conformance with a company’s playbook.
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Voting Is Closed and Here Are the Results: The 15 Finalists You Chose To Be In the 2024 Startup Alley at ABA TECHSHOW
LawSites
JANUARY 3, 2024
The first-place winner gets a package of marketing and advertising prizes. It unlocks your prior work to create your clause library and playbook and makes that knowledge available directly in Word. Civille Civille delivers best in class websites, SEO, digital marketing and online tools. In October, we issued a call for entries.
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Patently-O Bits and Bytes by Juvan Bonni
Patently O
JULY 18, 2021
Recent Headlines in the IP World: Ben Lovejoy: Apple Might Leave the UK Market, Claims its Lawyer in Patent Troll Case (Source: 9to5 Mac). Matthew Bultman: Patent Office Policies Drive Interest in Old Litigation Playbook (Source: Bloomberg Law).
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Roundup Of Legal Tech News from CLOC Institute: with News From Agiloft, Casepoint, ContractPodAI, Evisort, LinkSquares, LiquidText, Ontra, PERSUIT
LawSites
MAY 17, 2023
Evisort said the addition of generative AI to its platform augments the product’s existing proprietary AI to bring new capabilities that include: Automated Redlining that automatically suggests edits to contract language during negotiations, to bring agreements into compliance with an organization’s playbook.
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Hello Divorce Raises $3.25M to Span More of the Divorce Lifecycle, Including Financial Planning
LawSites
OCTOBER 19, 2022
The money will also be used to develop a definitive company playbook for the states it is already in, with regard to marketing, content and product, in order to position the company to go national with an eventual Series A financing, Levine said.
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NetDocuments Lays Out Plans for Series of ‘ndMAX’ Generative AI Products and Releases the First, For Customizing Document Automation in PatternBuilder
LawSites
JULY 25, 2023
NetDocuments says that among the ways it can be used are: Generate draft documents based on internal precedents and playbooks. Run contract playbooks to compare third-party contracts against a firm’s own contracting policies and standards.
Hyper Growth: The Strategies You Need to Reach Unicorn Status
The Process Street
JANUARY 15, 2021
Either way, unicorns exist, and there are three main reasons venture capitalists and investors use to justify the high valuations of these startups: Fast-growth strategy: These strategies encourage investing large sums of money in each round of financing in order to capture the largest possible market share and prevent major rivals from emerging.
DACI: Group Decision-Making Made Easy With Our Free Template
The Process Street
JANUARY 6, 2021
Content marketing started out by spitballing potential names until someone brought up the latest Process Street post and they all got sidetracked discussing whether it’s better to use odd or even numbers in a post title. DACI and Atlassian’s Team Playbook. DACI and Atlassian’s Team Playbook. Don’t worry.
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Is Your Process Management System Killing Your Innovation?
The Process Street
JULY 25, 2022
I’ll run through what I know: Process management: What it was meant to be The secret truths of process management systems BPM adoption: Fighting the good fight Rosemann’s 5 stages of process management adoption The Process Street process management playbook Source List. The Process Street process management playbook.
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8 Actionable Ways to Make Your Customer’s Success Milestones Product-Oriented
The Process Street
JULY 26, 2021
Your competitors can match your prices, copy your features, and mirror your marketing message. The other 20% includes developers and data scientists who we serve through robust APIs, good documentation, and customer success ” – Matin Movassate , Product-Led Growth Playbook. First, define your ideal customer profile.
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Top Lawyers: Stacey A. Giulianti of the Florida Peninsula Insurance Company On The 5 Things You Need To Become A Top Lawyer In Your Specific Field of Law
The Estrin Report
SEPTEMBER 24, 2021
In most markets, your law school gets you into the door for your first job. We have since grown our policyholder base by 500% since that season, in large part to our willingness to write a new playbook during that first season. Do you think where you went to school has any bearing on your success?
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Find the Best Customer Success Software & Grow Lifetime Customers
The Process Street
DECEMBER 7, 2020
There’s no doubt that your business needs to play a strong marketing and sales game to sustain growth, but it’s far easier and far more profitable to retain your customers than it is to acquire them. “ Create playbooks that automatically trigger key customer success tasks such as sending onboarding emails and welcome messages.
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Time to Vote! Pick the 15 Finalists to Compete At Startup Alley at ABA TECHSHOW 2023
LawSites
JANUARY 23, 2023
It combines our customer’s existing knowledge (playbooks, checklists, guidelines & clause libraries) with best-in-class AI (including Large Language Models) and delivers the information, insights & suggestions within Microsoft Word. Legal teams can easily tune the alerts to their own preferences and playbook.
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